The 7 Hurdles of Collaborative Innovation

While technology plays a key role in accelerating and scaling up a collaborative innovation process, obtaining success is more subtle than just enabling a tool. In a HYPE study we interviewed more than twenty global clients to discover the common challenges they faced in building a successful program. We found the following seven areas serve as a good basis for understanding how to set the foundations for collaborative innovation to flourish: .

1. Establishing a campaign methodology
2. Communications
3. Increasing idea quality
4. Motivation and rewards
5. Removing disincentives
6. Justifying ROI
7. Going beyond ideas